We live in a world where consumers want everything to be about them! Their iPhone case has to match there background on their ipad has to match the interior on their car. We all know that we are a self-centered culture and this is especially true when planning an event with a Guest of Honor. Most of the time this Guest of Honor is a bride (and groom:side note lol!) so I will speak about it in that context.
A wedding to a girl is a very sentimental and important thing. They think about it most of their life and spend a chunk of their life paying for it. So it has to be right and it has to be CUSTOM more than ever. I, of course, am here to help. I spend a great deal of time educating myself on the latest in customization and then I spend a great deal of time matching the perfect trend up with the perfect client. Customization is super easy when discussing decor. Many elements within a set-up can be tweaked to customize an event for a couple. This is especially true when our clients add our enhanced lighting package, lighting really gets a bride’s heart racing! (I apologize for the commercial).
Then, there is entertainment…
Entertainment is difficult to customize as it is meant for everyone to enjoy at an event. While I certainly understand the importance of the Guest of Honor to be pleased with the format of the music, what about the 200 or so guests who also are listening? What really makes the entertainment work is it’s ability to please the GROUP, not an individual. If one person in a room of 200 that we are DJing for is pleased, that means 199 other people think we did a poor job. We generally do not care as long as that one person is the Bride, that is our mission when we wake up that morning. I do not feel like this is good policy for the success of the event. I personally feel like our Brides want their guests to have a great time and dance the night away, because at the end of the day that Bride wants everyone telling her how fun her wedding was.
Sure you can add a lot of gimmicky and tricks to a DJ or Band’s presentation, but too much forced entertainment can work in the opposite direction. The last thing anyone wants is to attend a wedding, sit down at their table, and have some guy cramming a microphone in their face and making a big spectacle of them. Some groups really enjoy this interaction though. It just comes down to one thing, a Bride must determine:
1. What are her needs and how does the music symbolize her and her new husband?
2. How do these needs fit with her guests?
3. Unknown, what if something happens and the guests aren’t responding to the selected format. How do you deviate from the game plan?
The third point is most important because no one except God knows what party guests are going to respond to on that particular day in the future. At Ogle Entertainment, we relish it when a bride comes to us and asks how things are going, and gives us carte blanche to change with the group. After all, it is her responsibility to spend time with her family and friends, it is ours to make her family and friends groove.